OpenAI turns ChatGPT into a business directory with AI agents that handle customer questions

Technology · en

OpenAI turns ChatGPT into a business directory with AI agents that handle customer questions

The Decoder · Nov 10, 2026, 8:17 PM UTC

OpenAI is opening up ChatGPT as a business platform: through a new Business Hub, companies can claim their profile, add product data, and track how users interact with them. "Business Agents" let eligible US e-commerce providers talk to customers directly inside ChatGPT.…

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